Monday, November 9, 2009
Saturday, November 7, 2009
Why Use Facebook to Advertise Your Small Business
Facebook is becoming popular for targeted online ad campaigns. Google Adwords and Yahoo Local used to be the most popular online ad campaigns because they targeted users based on their search priorities. Facebook ads are the next generation of these targeted text ads.
Facebook uses targeted online ad campaigns based on age, gender, location, and interests. You’re more likely to get a better response by targeting your ads to the proper users plus you will spend less money.
You can also create a Facebook Fan pageto advertise your business . Once you have a enough fans, you’ll be able to target more hits to your website.
The best way to start is to first decide on a budget. Then, make a list of characteristics your customers probably have in common. What are their interests and where are they located? Once you know your target, write your ad. You will need a title with no more than 25 character, body text with no more than 135 characters, and a photo that is 100 pixels by 80 pixels.
You will need to log into Facebook, and then make your way to the Facebook advertising page by finding the link to ads on the bottom of your profile page. Facebook will ask you to set up your budget, and they will automatically target your ad to run on user pages based on your criteria.
Start with a low budget and you can increase it if you start to see hits to your web page increase as your ad runs. Good luck
Facebook uses targeted online ad campaigns based on age, gender, location, and interests. You’re more likely to get a better response by targeting your ads to the proper users plus you will spend less money.
You can also create a Facebook Fan pageto advertise your business . Once you have a enough fans, you’ll be able to target more hits to your website.
The best way to start is to first decide on a budget. Then, make a list of characteristics your customers probably have in common. What are their interests and where are they located? Once you know your target, write your ad. You will need a title with no more than 25 character, body text with no more than 135 characters, and a photo that is 100 pixels by 80 pixels.
You will need to log into Facebook, and then make your way to the Facebook advertising page by finding the link to ads on the bottom of your profile page. Facebook will ask you to set up your budget, and they will automatically target your ad to run on user pages based on your criteria.
Start with a low budget and you can increase it if you start to see hits to your web page increase as your ad runs. Good luck
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