Saturday, April 17, 2010

Writing Articles for Small Business Marketing

Marketing through writing articles is one of the best forms of free advertising available for bringing new visitors to your website. Writing articles usually leads to increased website visitors. One goal in writing an article is for people to read and learn about your business and your topic.

After writing an article, you need to get it published in order to drive traffic to your site. You'll need to submit it to ezine publishers such as EzineArticles.com and article directories that will get it ranked in search engines.

Writing articles for ezines uses a basic format that you should become familiar with. You should subscribe to several good, high quality ezines that can be found by doing a basic web search on Google or any other search engine. You want to review the articles in an ezine so that you can get a basic idea of the layout that is expected when you submit your article. Most ezines require a title, the author's name, a catch line or paragraph, the body of the article, and an author's resource box. The resource information is probably the most important tool for getting hits to your website.

So, if you like to write, and you know what your industry and potential customers are interested in, get those articles out there and don't forget to also get a blog like this one started.